Limited Time...Learn how to receive FREE lenses!

With purchase of the NEW ESSILOR ULTIMATE LENS PACKAGE you receive a 2nd set of lenses for FREE!

Limited Time...Learn how to receive FREE lenses!

Purchases the NEW Essilor Ultimate Lens Package, and receive a 2nd pair of lenses FREE!  The Ultimate lens package includes the Varilux X Series for progressive wearers, Sapphire 360 and Transitions OR for single vision wearers, the EyeZen, Sapphire 360 and Transitions. When purchasing this package, you receive your 2nd pair of lenses FREE (must purchase the frame).  You may receive your choice for the free lenses (up to equal or less value.)  This is a great option for sunglasses too!

Varilux X

Varilux X Series™ with Xtend™ technology is the newest, most advanced Variluxprogressive lens design ever that addresses the key visual challenges of modern presbyopes. Thanks to new Xtend technology, Varilux X Series extends the area of sharp vision within arm’s reach, so patients no longer have to move their head to find that “sweet spot.” Your patients will experience sharper vision—at every distance, without compromise. Varilux X Series with Xtend technology is the product of five years of research and development, 19 wearer studies among thousands of wearers, and 15 new lens design patents.


Eyezen+ enhanced single vision lenses provide major benefits that ordinary single vision lenses cannot—defense against digital eye strain, reduced exposure to Harmful Blue Light**, and sharper vision than traditional single vision lenses. Eyezen+ lenses include Essilor’s Smart Blue Filter™ feature to reduce exposure to Harmful Blue Light, and come in four unique designs containing varying levels of accommodative relief. With the NEW Eyezen+ 0 design, Eyezen+ lenses are now available for all single vision age groups.


Crizal Sapphire 360° UV

In an environment that is constantly changing, wearers are increasingly exposed to an extensive amount of light from multiple sources and angles. With Multi-Angular TechnologyCrizal Sapphire 360° UV reduces reflections from all directions for best-in-class transparency for optimal clarity and better aesthetics. This leads to safer nighttime driving, less distracting glare, and improved aesthetics for optimal protection and function. Crizal Sapphire 360° UV is also engineered to offer increased UV protection in a clear lens with E-SPF 35.


Transitions Signature VII

Transitions Signature lenses are fully clear indoors and darken outdoors. Developed using exclusive Chromea7 technology, Transitions Signature lenses are more reactive to bright sun, partial sun, and indirect light such as light from buildings, cars, and other reflective surfaces—blocking 100% of UV rays and offering protection against Harmful Blue Light both indoors (at least 20%) and outdoors (over 85%).

News & Updates

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Back to School Special - FREE Lenses

School is in sight! Head back to school with free lenses by taking advantage of our back to school special! This special is only available until the end of August, so hurry in or schedule your appointment online today!

Eye on the Community

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Dr. Hinkemeyer Meets with Congressman Tom Emmer

Dr. Hinkemeyer and fellow members of the Minnesota Optometric Association were honored to speak with Congressman Tom Emmer recently about issues affecting optometry in Minnesota. We are so proud to have doctors that care deeply about these issues and improving the quality of eye care for all patients in our state.

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